Creative visual studio in Helsinki, Finland
Services
Simulations, 3D Modeling, 3D motion graphics, Visual design, Post-production
Client
Year
2024-Present
KP‑ServicePartner is a Finnish industrial company established in 2003 that provides cranes, customized lifting solutions, and comprehensive life‑cycle services, including maintenance, inspections, spare parts, and modernizations for various industrial sectors. Offerings cover a wide range of crane types and related components, and the company emphasizes professional service, strong local presence, and long-term support for industrial operations.
We've been working closely with the sales & marketing leadership since 2024. In this time we've crafted 3D animations for the client's product portfolio to boost sales, lower sales cycles, improve brand awareness and create competitive advantage showcasing highly competitive industrial technologies.
Petra Herola - M&C Manager
at KP-ServicePartner
“The 3D animations created for our marketing needs by Lightstone Productions exceeded all of our expectations. Their careful background work behind each animation is clearly visible in the outcome. On top of that, working together was a pleasure — communication was smooth, open and professional throughout the projects.”
Our partnership with KP-Servicepartner has been a fulfilling one. Since the beginning, the co-operation has extended to working both with the marketing & the sales team. They have had different needs and visions - we work in the middle of the crossroad to fit the teams' requests into the 3D animations. Still, the main purpose is to visualize how the products work and simulate the technology in a realistic, simplified way.
For the visual style, it needed to be consistent since we create material on a specific product portfolio. In addition, the visual style is quite restrained. This is to emphasize simplicity, the brand color palette & company logos. When the animations have a united style, we can easily incorporate it into all future animations within this product portfolio. For marketing purposes, the animations are ever-green content that can be used over and over again in social media, company website and other digital channels.
It is important to remember that it's potential customers and other stakeholders who watch the animations. This means that we need to adopt the mindset of the target groups and understand their buying processes. For these reasons, the animations were designed to go to explain the technologies very understandably, cut to the point fast & have simplified graphics. For sales purposes, the animations work well as a powerful sales tool in meetings, trade fairs & demos - quickly visualizing the value without presentations or verbal communication.
If you need a partner to visualize & explain your technologies, products or services, contact us and let's discuss your needs.